According to Neal Schaffer , it helps the Phone Number Database company position its own employees as top industry experts. Everyone Social points out that it also helps to give a freer and more flexible communication style to the marketing strategy. And according to GMA data , it also helps to better serve all customers in the long run. In the digital advertising section, expenses are contemplated for at least 374.1 billion dollars for this year worldwide. What Phone Number Database advertising actions is your brand currently developing? Read: Advertising survives any adversity, also the coronavirus? Resorting to advertising and its different channels is undoubtedly an effective way of transmitting the messages of brands and companies, hence it is not Phone Number Database surprising that, for example, only in the section of digital advertising are expenses contemplated for at minus 374.1 billion dollars for this year.
However, it is important not to lose Phone Number Database sight of the fact that not all forms of advertising are equally effective for consumers. When it comes to evaluating the perception generated by the brands that resort to the various Phone Number Database advertising actions, the impact generated on people is variable. To have a clearer idea of the above, in today's graph we present the results of a global survey carried out by the firm GroupM, where the most effective advertising actions are shown when you want to leave a good impression on the consumer.
As can be seen in the image, it is the Phone Number Database recommendations (made by other people) that mainly give a positive impression of the brands, that is, resorting to actions to trigger word of mouth can certainly be considered important, as well as promoting aspects such as brand advocacy. 00:08 / 00:35 In a second position, with 41 percent Phone Number Database of references, are the online reviews made by users or consumers of the products in the different channels of the digital section.